Review Of Business Organisation Of Airbnb: Culture And Stakeholders

Airbnb is the new accommodation. A Van Gogh room inspired by Airbnb in Chicago. Airbnb is a marketplace for online communities that connects home renters and people in need of accommodation. In 2008 it was launched in San Francisco and has grown into a booking platform that is used worldwide. It is responsible for the travel of over 60 million people across 192 nations. It has over 35 million customers and 1.5 million listings. Airbnb hosts 140000+ people every single day. In 2012 the number booked by Airbnb exceeded Hilton Hotels. In March 2017, the company’s value was $31 billion, and so were the fortunes of Joe Gebbia and his three co-founders Nathan Blecharczyk, Brian Chesky, and Brian Chesky himself.

Airbnb uses a business model called Aggregator, similar to Uber or Oyo Rooms in India. It is not a linear company like Marriott, Hilton or other traditional hotel chains. Traditional hotel companies have to spend millions on building and maintaining properties. Airbnb’s most important resource is people. It does not require any of those things. The company can therefore grow at a rapid pace with no marginal costs. The platform allows people to list their space and make extra money by renting it out. The platform allows travellers to find local hosts, book homestays, and save money by not staying in expensive hotels. Travellers are able to make informed choices about the hosts by using personal profiles. Even hosts can decide who will rent out their spaces. These are a great way to establish trust and reputation with the community. Airbnb also has a large network of freelancer photographers located in every major city around the globe. The photographers visit the property to take high-definition photos. These high quality photographs help to increase click rates and generate more responses. Airbnb directly pays photographers.

Tosi is a financial wizard. He created an Airbnb hedge-fund investment fund, with stocks and currencies. This fund contributed to as much as 30 percent of Airbnb’s total cash flow.

Airbnb’s brand partnerships include the KLM Royal Dutch Airlines and UK Bookstore chain, as well as the French Government. Influencers, such as bloggers, journalists, YouTube stars and Instagram celebrities, can help spread awareness across social media. Last but not least, they are willing to take a risk and build community through trust. To make the engagement fantastic, they also use regular communication and detailed profiles. Airbnb is a corporate-owned company.

Airbnb’s mission is to create a world in which we feel at home wherever we are. Not in a house, but where we truly belong. Airbnb’s mission is to Belong Anywhere. Airbnb wants to be a global leader in removing bad actors that disturb neighbours. It will set up a 24/7 Neighbour Hotline that will take complaints.

To keep an enterprise running, the presence of both internal and external stakeholder is essential. Stakeholders can be divided into two categories: internal stakeholder and external stakeholder. Airbnb is a company with many internal stakeholders. These include the owners, staff and other employees. Airbnb’s three owners are Brian Chesky Joe Gebbia Natahn Blecharxzyk. They manage the business and guide it in the right direction. They invest money into the company, so the budget is sufficient to run the project. The staff is also an internal stakeholder. Stock options are included in employee benefits packages, which gives them a stake in the company’s finances. Employees who are shareholders will be affected by decisions made in business, especially if they affect profitability or the bottom-line. Employees can be motivated by these benefits, which allow them to have a financial stake in their company.

External stakeholders are also important to a business. Some external stakeholders include customers and banks. Airbnb could not exist without the contribution of the bank. Airbnb will be able to obtain the resources it needs with an increased budget. Customers are also an external stakeholder. Airbnb’s customers are a major stakeholder in the company. They pay a 6-12% service charge, depending upon the total amount of their reservation. The fee percentage decreases as the total of the reservation increases.

Culture The culture at Airbnb is one of a kind. Airbnb’s employees are encouraged to innovate and take risks because of the high rate of risk-taking and innovation. It is also not very detail-oriented. Airbnb should let its employees create the experience they desire at work. Airbnb, for instance has hired cooks for its employees to help them prepare food. Airbnb considers what its employees need in order to succeed and to help the business thrive. In order to create a positive experience for their employees, Airbnb will continually solicit feedback from its employees. This company focuses on outcomes and results rather than personal achievements. The company is highly outcome-oriented, has a strong team-orientation, and is aggressive. It is not important for the company to encourage employees to keep their current status, so it has a low level of stability. This results in a high level of employee commitment.

Airbnb’s culture is to treat their employees like founding members. They will never answer questions that the employees are not interested in. Employees will know the vision and mission of the company and will work hard to achieve it. Airbnb’s employees will be able to access data which would benefit them. Airbnb will encourage staff to acquire new data-analytical skills and to read books to help them find innovative solutions. Airbnb created a shared platform for their employees to communicate interesting opinions and information to each other.